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Philip kotler marketing management pdf book download

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Philip Kotler (born May 27, 1931) is an American marketing author, consultant, and professor; currently the S. C. Johnson Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University.

Digital Marketing Strategy: An Integrated Approach to Online Marketing Philip T. Kotler, Gary Armstrong Handbook of Marketing Analytics: Methods and Applications in Marketing Management, Public Policy, and Litigation Support.